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Blog

What the online shelf is showing

Short, dated posts on what Data Purl's public data shows: monthly online price moves from the Shelf Indices, brand headlines and what they mean for consumer companies. Every figure links back to its published series.

  • 9 October 2026

    Online prices in September 2026: fashion cools, gold-led jewelry stays hot, UK snacks climb

    In September 2026, full prices of the same US apparel items online were 1.1% higher than a year earlier, the slowest rate this year, while US jewelry was still up 15.7% and UK crisps and soft drinks rose more than 4%.

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Data Purl

Data Purl is an eCommerce pricing and assortment data provider that follows every brand across the retailers that sell it: SKU-level price, discount, availability and assortment history across 400+ retailers back to 2013, compared like for like, with brands resolved to their owners, public or private, and listed owners mapped to tickers.

+44 20 8125 3010 (UK)+1 212-660-0780 (US / International)

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400+
retailers
1,900+
public companies mapped
4,000
product categories
2013
history back to

© 2026 Data Purl. All rights reserved. Data Purl is a trading name of Cleveland Alternative Data Limited, a company registered in the United Kingdom with company number 16234509.