Who uses Data Purl
Data Purl serves three kinds of buyer from one dataset: public market investors who need weekly, ticker-mapped consumer data; private equity teams running diligence and monitoring portfolio companies; and consultants who need clean, cross-retailer pricing and assortment data for client projects.
Public market investors
Weekly SKU-level price, discount, availability and assortment data mapped to 1,900+ listed companies, for equity and macro analysts at hedge funds, long-only firms and sell-side research.
Read morePrivate equity
Outside-in brand, pricing, promotion and distribution data for consumer deals, with multi-year history, across 400+ retailers.
Read moreConsultants
SKU-level price, promotion, assortment and distribution data across 400+ retailers and about 4,000 categories, scoped to a project and delivered fast.
Read moreInvestment banking M&A
Outside-in pricing, promotion, assortment and distribution data on consumer brands and retailers for M&A origination, pitch preparation and buy-side and sell-side diligence.
Read moreVenture capital
Track emerging consumer brands' distribution, pricing and range across 400+ retailers, for sourcing, diligence and portfolio monitoring.
Read moreSee the data for your coverage
Start free in the analytics portal, or talk to the founders about the full dataset delivered to Snowflake or S3.